Category: Marketing
3 Strategies for Increasing Your College’s Email Success Using Salesforce Marketing Cloud
Students’ changing expectations around recruitment and admissions are putting more pressure than ever before on universities and colleges to communicate using individually tailored messaging and…
Best practices on what marketers should do before you implement a journey in Marketing cloud
Building out a journey can be daunting, even if you have had plenty of practice! We as marketers within the SFMC ecosystem tend to be…
What is Datorama and why should marketers care about it?
For any organization, Marketing team can be spread across divisions such as Display Marketing, Brand Marketing, and Content Marketing, etc., Because of the diverse channel…
Best practices for sending international emails using marketing cloud
If you are a marketing cloud user and planning to send international emails, this post would help you to follow best practices and save you…
How to decide between Pardot or Marketing cloud and use them both for universities
If you are a marketer working in an university or work in marketing departments who use salesforce, one of the common challenges is to decide…
Setting up Marketing cloud Quickly for your high school and campus visits for Universities
If you are an university using salesforce and have started to implement marketing cloud or using marketing cloud, one of the challenges is to trying…







