Kevin has been with Cummins for 3+ years managing a team of digital analytics specialists. His team is focused on new tools and technology to enable Cummins’ global network of marketers to optimize their digital initiatives through innovation and smart automation. In the past three years, he has worked to deploy multichannel, competitor, and consumer insight reporting tools that allow our marketers to optimize their campaigns and increase ROI. When he is not pursuing career goals, he is busy with renovations for his super-old home (1952) or traveling to various national parks throughout the US.